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5050 Central Limited signs multi-year deal to be the Official Real-time Raffle Company of the Western Hockey League

Sep 26, 2012

5050 Central Limited signs multi-year deal to be the Official Real-time Raffle Company of the Western Hockey League

Toronto, ON – 5050 Central Limited (5050 Central) and the Western Hockey League (WHL) are pleased to announce they have reached a three year agreement that will see 5050 Central named as the “Official Real-time Raffle Company of the WHL”. In cooperation with the WHL, 5050 Central will work with member clubs to implement the 5050 technology.  This real-time raffle offering will see member clubs have the ability to sell raffle tickets through automated devices.  The in game fan experience includes the instantaneous display of the raffle totals on the facility scoreboard, televisions and in-house monitors.

Ken Cook, Pointstreak’s Chief Operating Officer stated, "We are very excited about our partnership with the Western Hockey League.  The vision and leadership demonstrated by Ron Robison and his team illustrate the progressive nature of the league membership.  Based upon our successes with other leagues and teams we are confident that 5050 Central platform will be a huge success, embraced by the teams and more importantly by the fans. This development is an advancement that will allow member clubs the opportunity to continue to provide a strong connection with the various causes in their communities.

Ron Robison, Commissioner of the Western Hockey League commented, “The Western Hockey League member clubs have always been known for funding our education and scholarship program as well as local charities and minor hockey.  We understand the importance and the role that we collectively play in the development of our communities and the student athletes that we are responsible for. Other leagues and teams have taken advantage of this technology to be able to continue to give back to various charities and worthwhile initiatives in their local communities. The ability of our member clubs to have access to revolutionary ways to generate funds to continue having a positive impact in their communities and with their players was attractive to us. We are excited about the possibilities that this initiative will provide.”


About 5050 Central Limited:

5050 Central Limited, a wholly owned subsidiary of Pointstreak Sports Technologies Inc., is an electronic  50/50 raffle management system that drives consumer participation in raffle events while providing accountability to the raffle process.  The 5050 Central system electronically captures every transaction while providing updated real-time raffle information to display devices located throughout the venue. Tickets are sold to fans through fixed touch-screen terminals and mobile devices, creating an effortless data collection system providing faster sales transaction, longer selling periods, accountability and substantial increases in average raffle proceeds. 5050 Central boasts some of sports' best brands as clients, including the Boston Red Sox, Chicago Cubs, Tampa Bay Rays, Orlando Magic, Atlanta Braves, Boston Bruins, Calgary Flames, Phoenix Coyotes and Columbus Blue Jackets.


About Western Hockey League (WHL):

The Western Hockey League started with just seven teams based in the provinces of Saskatchewan and Alberta in 1966. The WHL now has representation in all four Western Canadian provinces and the U.S. states of Oregon and Washington. With the addition of the Edmonton Oil Kings for the 2007-08 season, the WHL now consists of 22 member Clubs with 17 based in Canadian markets and 5 in the U.S. Pacific Northwest. The WHL is a member of the Canadian Hockey League (CHL) whose membership is comprised of three major junior hockey leagues: Ontario Hockey League (OHL), Quebec Major Junior Hockey League (QMJHL) and the Western Hockey League (WHL). At the conclusion of each League's playoffs, the CHL hosts the Mastercard Memorial Cup, a National Championship tournament involving each of the League's Champion and the tournament host.

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