5050 Central at the 2012 WGC Bridgestone Invitational
Sep 11, 2012
Toronto, ON- Northern Ohio Golf Charities and 5050 Central, along with support from the PGA TOUR, joined forces at the 2012 WGC Bridgestone Invitational in early August to successfully introduce Split the Pot with Charity to Northeast Ohio golf fans. By utilizing 5050 Central's electronic raffling platform, which featured stationary selling kiosks as well as mobile sellers roaming the golf course, golf fans were able to proactively support local charities which enhanced the event's overall fundraising efforts.
Don Padgett, III, Executive Director of the Bridgestone Invitational stated, "Like other events on the PGA Tour, our event has always prided itself on successfully raising charitable dollars that allows us to give back to the local community. The addition of the Split the Pot with Charity raffle program to this year's event created additional excitement and offered our fans a direct opportunity to help in our fundraising efforts."
Since its inception almost 50 years ago, giving back locally has always been a priority for Northern Ohio Golf Charities. Gini Paige, President of Northern Ohio Golf Charities, said, "Adding Split the Pot With Charity to this year's event allowed us to raise incremental charitable dollars that certainly help in our continued efforts to benefit as many local non-profit groups as possible."
To enhance the experience and to help keep fans updated on daily raffle progress, 5050 Central also created a dedicated Split the Pot With Charity microsite. Golf fans were able to use their smart phones to scan a QR code or use their internet browser to visit the microsite to view real-time raffle updates as well as enter for a chance to win a round of golf at famed Firestone GC.
Bart Kendall, Senior VP of Strategic Partnerships at Pointstreak, was very encouraged about this initial event with the PGA TOUR, stating, "The system worked flawlessly, the on-site presentation looked terrific, and the system was easy for golf fans to use and understand. Plus, being a Northeast Ohio resident myself, it felt good to help raise additional funds for worthy groups in my own backyard."
About 5050 Central:
5050 Central is an electronic split the pot raffle system that drives consumer participation in raffle events while providing clear accountability for leading sports organizations. The 5050 Central system electronically captures every transaction while providing updated real-time raffle information to display devices located throughout the venue. Tickets are sold to fans through fixed touch-screen terminals and mobile devices, creating an effortless data collection system that provides accountability and eliminates human error. Sports organizations benefit through clear accountability and their associated charities benefit by sharing the revenue of larger raffle pots. 5050 Central is a wholly owned subsidiary of Pointstreak Sports Technologies Inc. and boasts some of sports' best brands as clients, such as: Boston Red Sox, Chicago Cubs, Orlando Magic, Atlanta Braves, Boston Bruins, Calgary Flames, Columbus Blue Jackets, Arizona Diamondbacks, Cincinnati Reds, Hockey Canada and the Canadian Football League. For more information, visit www.5050central.com.
About Pointstreak Sports Technologies Inc.:
Pointstreak provides innovative sports software solutions for sports organizations such as associations, leagues, clubs and teams that are geared towards streamlining operations and improving the experience of the sports participant, fan and media. Pointstreak's major brands include: Pointstreak Stats, a real-time scoring & official league statistics system; Pointstreak Registration; an online registration & payment processing system; Pointstreak Sites; a website content management system; Team Locker Room, a free team-based social network; STEVA Sports Software; sports video indexing and analysis software; Cardinal Sports Management, recruiting and scouting services; 5050 Central; an electronic raffle system. More information about Pointstreak Sports Technologies Inc. can be found at www.pointstreak.com or through the product information website www.pointstreaksolutions.com.